Joao Rodrigues

Portrait
Joao Rodrigues, Chief Marketing, Digital and E-commerce Officer

Joao is Chief Marketing, Digital and E-commerce Officer at Butterfly Network.


He has over 20 years of experience in Marketing and General Management. Joao built his career across multiple companies such as Kodak, RB, BRF Foods, and Coty. Working both locally and globally, he has been in positions around the world working in Brazil, Mexico, Spain, UK, and USA.


Joao had three Health Care assignments while working for RB: Cough and Cold, Vitamins and Supplements, and Disinfectants categories.


Prior to Butterfly, Joao was CMO at Coty for Younique Beauty, a global e-commerce social selling brand, where he led social media, digital and Ux, product development, communications, as well as consumer insights and data analytics teams.


Joao is originally from Brazil and speaks Portuguese, Spanish and English. He received his Bachelor’s degree in Advertising and Marketing from Mackenzie University in Sao Paulo, and is currently attending MIT’s Executive MBA program.